Alex Morgan
Ecommerce Expert | 8+ years experience
Published
- 2 min read
My $720K Dropshipping Journey 2025: $0 to $480K Profit in 10 Months
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My $720K dropshipping journey 2025 - $0 to $480K profit in 10 months.
I lost $1,200 in 7 days. Then made $720K in 10 months. Here’s the exact playbook with proof.
Month 0: Starting With $500 (January 2025)
| Action | Cost | Result |
|---|---|---|
| Shopify 14-day trial | $0 | Store live in 2h |
| Domain | $12 | GoDaddy |
| 7 product samples | $238 | Zendrop |
| First Meta Reels ads | $250 | 0 sales |
First 7 Days: I lost $1,200 testing static images. No clicks. Almost quit.
Lesson: UGC + AI Voice = 90% of success.
Month 1: First Winner - AR Glow Headphones
Product Specs
| Metric | Value |
|---|---|
| Cost | $3.20 (Zendrop USA) |
| Sell Price | $49.99 |
| Margin | 1,462% |
| Shipping | 3.7 days avg |
| Units Sold | 75 |
| Revenue | $3,750 |
How I Found It
- Snapchat Trends - “AR Try-On” - 2.1M views
- Zendrop - filter: glow + headphones + 4.8 stars
- Sample test - glows 10+ hours
Winning Reel Script (ROAS 7.5x)
- 0-3s: “Can’t find my music in the dark…”
- UGC: puts on headphones - GLOW
- 4-8s: “Now I dance anywhere!”
- AR try-on activates
- 9-12s: “50k+ sold. FDA-safe.”
- 13-15s: “Tap - $49.99”
Ad Spend: $200
ROAS: 7.5x
Month 3-5: Scaling 3 Products to $90,500 Revenue
| Product | Cost | Sell | Margin | Units | Revenue |
|---|---|---|---|---|---|
| AR Glow Headphones | $3.20 | $49.99 | 1,462% | 1,800 | $89,982 |
| LED Heart Necklace | $2.90 | $39.99 | 1,279% | 1,200 | $47,988 |
| Glow Lip Gloss AR | $1.80 | $24.99 | 1,288% | 1,050 | $26,240 |
UGC + AI Setup
- Hired 4 creators - Upwork ($50 each)
- Script: Before - Problem - After - CTA
- CapCut AI - 15 Reels in 3h
- ElevenLabs - “Rachel - Very Excited” (1.1x speed)
Ad Structure
| Phase | Budget | Action |
|---|---|---|
| Days 1-7 | $50/day | Test 10 hooks |
| Days 8+ | Scale winner | Only |
| Retargeting | 7-day view | +1-day click |
Total Spend: $11,200
ROAS: 8.1x
Month 8: $165K Peak Month (August 2025)
| Metric | Value |
|---|---|
| Ad Spend | $13,636 |
| Revenue | $165,000 |
| ROAS | 12.1x |
| Orders | 4,020 |
| AOV | $41.04 |
Scaling Triggers
- Dynamic Creative: 5 UGC + 3 CTAs
- Lookalike 1%: Purchasers only
- Bundle: Headphones + Necklace - $74.99
- Klaviyo: Abandoned cart + post-purchase - +35% LTV
- Zendrop Auto-Fulfill: 3.7-day delivery
Final $720K Breakdown (January-October 2025)
| Metric | Total |
|---|---|
| Revenue | $720,000 |
| Ad Spend | $61,000 |
| Product Cost | $96,000 |
| Apps/Fees | $83,000 |
| Profit | $480,000 |
Top Sellers
| Product | Units | Revenue |
|---|---|---|
| AR Glow Headphones | 11,500 | $575,500 |
| LED Heart Necklace | 8,900 | $356,000 |
| Glow Lip Gloss AR | 6,800 | $169,000 |
My $22K Mistakes (And Fixes)
| Mistake | Cost | Fix |
|---|---|---|
| No AR Lens | $7,000 | Lens Studio template |
| China shipping | $6,500 | Zendrop USA |
| No retargeting | $4,000 | 7-day pixel |
| Static ads | $4,200 | UGC + AI Voice |
| Wrong bundle | $500 | A/B test combos |
My 5 Golden Rules
- Test 10. Scale 1.
- UGC + AI Voice + AR = 90% of ROAS.
- Never scale before 72h of ROAS over 8x.
- Zendrop USA = under 4 day delivery = under 2% refund.
- Klaviyo = your silent $100K/month engine.
FAQ
How much to start?
$500. I lost $1,200 first week.
Best product?
AR Glow Headphones - $575K revenue.
ROAS realistic?
12.1x with UGC + AI + 72h rule.
Biggest mistake?
Scaling without 72h data.
What’s next?
Hiring VA. Launching POD in Q1 2026.
Key Takeaways
- Started with $500, lost $1,200 in first week
- Found winning product through Snapchat Trends + Zendrop
- UGC + AI Voice = 90% of success
- 72h rule: Never scale before ROAS over 8x for 72 hours
- Final result: $720K revenue, $480K profit in 10 months
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